The global coffee market is booming valued at billion in It's expected to hit billion by This growth comes from changes in demographics new markets and what people want to drink Here are top Specialty Coffee Trends Making Waves in Younger people like Gen Z and Millennials are starting to drink coffee earlier This is making the industry more innovative and changing how it moves forward The coffee world is changing in big ways It's moving through five waves with the latest focusing on the fun and business sides of coffee This wave combines new tech with old brewing methods It's making new products and experiences that appeal to people who love technology Key Takeaways The global coffee market is projected to reach billion by driven by demographic shifts and changing consumer preferences Younger generations including Gen Z and Millennials are driving innovation in the coffee industry entering the market at an earlier age The coffee industry is transitioning through five waves with the current fifth wave focusing on the experiential and business aspects of the industry Coffee brands are integrating technological advancements with traditional brewing techniques to create new products and experiences Sustainability and transparency in coffee sourcing are becoming increasingly important to consumers https youtu be eEX P PMOAQ feature shared The Evolution of Modern Coffee Culture The coffee world is changing fast thanks to the fifth wave coffee movement This shift focuses on the experience and business side of coffee It meets the needs of today's consumers... Login to read full